PIFA's Army of Bloggers

How do you get the word out about 135 events over a three-week time period? Create an army of bloggers. That’s what Philadelphia International Festival of the Arts (PIFA) did.  I was a part of this army of bloggers!  You have read my post as I covered the three week long arts and cultural movement in the city now you get a glimpse behind the scenes. Check out my post on PPRA's blog about how it all began and how successful it was. 

Some of the PIFA army of bloggers on Broad Street
Photo Credit, George Widman